Join 29,000+ podcasters & creators to get Launch, growth and success tips for your show. Quick, actionable points, every week, from tool reviews to growth tactics, and much more, all aimed at helping you create the show of your dreams. If you're building a personal or a content brand, then get started and grow with us!
Are you hitting 100 downloads? ThePodcastHost Weekly Digest
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Hullo there! There are too many factors and variables in podcasting to compare your downloads to others. But some big data can give us a picture of the lay of the land in general. Podcast hosting giant Buzzsprout has some great public stats pulled from the 120,000+ shows on their platform, and this reveals that getting just 109 downloads for a new episode in its first month puts you in the top 25% of podcasts! In our updated-for-2025 Podcast Industry Statistics article, we get into this and loads more, including the growth of podcast familiarity and listening, stats around trust, engagement, and authority, and some interesting demographic data, too. And speaking of data, Katie is running a quick survey with a Yes or No question: Have you ever changed podcast hosting providers? If you had a couple of seconds to answer that, it would be massively appreciated! Elsewhere, if you've ever picked up a brush before, be sure to check out Lindsay's latest piece on Why Podcasting is Like Painting. Some great analogies in there to get you thinking about audio in novel and creative ways! And, as ever, there's more fresh content down below for you to enjoy, as well :-) 🔶 Painting With Sound: Crafting a Sonic CanvasCreative sound production and audio storytelling are like painting a picture in many ways. So what can we learn from art to improve our shows? 📻 Try These 6 Compelling & Shareable Content Frameworks (Podcraft)A quickfire episode running through the following content frameworks, with examples and exercises on how to apply them in your own podcast. 🧑🤝👩🏽 Adventures in Marketing: Live Event in Edinburgh, ScotlandJoin us at one of the best marketing and creator business events in Scotland, now 3 years old and growing. This year, Colin's hosting an on-stage clinic with two other experts, answering all your content, audience & business questions. That, plus a host of other great speakers make it a great day to grow your creator business! Come to Adventures in Marketing here... ❓ Want to Sponsor our Newsletter? We work with products and services that are a great fit for our readers, so if you offer something that's ideal for podcasters and creators, get in touch. Drop us a line at sponsor@thepodcasthost.com to talk it through. Thanks, as always, for being part of our community and following along 😁 Remember, if you need more help, we have a couple of things which support the free content we put out. Want a tool to make recording, editing & publishing quicker & easier? 🎤 Alitu: our Podcast Maker App automates lots of the process, and helps with the rest! Including audio cleanup, text-based & audio-based editing for your recordings, free podcast hosting, episode building & loads more. Want coaching, learning & tools to help level-up your podcast? 🚀 Join our Podcraft Academy is for serious podcasters who want to make an impact, like growing a business, championing a cause or building an entertainment brand. We offer personal coaching, action-inciting tools (4-minute feedback anyone?), learning blueprints, resources and so much more. If you're ready to step things up with your show, we'd love to help! Or, check out our range of books and resources, for DIY learning on launch, growth, planning & more. Cheers! |
How to Run a Thriving, Profitable Podcast
Join 29,000+ podcasters & creators to get Launch, growth and success tips for your show. Quick, actionable points, every week, from tool reviews to growth tactics, and much more, all aimed at helping you create the show of your dreams. If you're building a personal or a content brand, then get started and grow with us!
Hello, Podcrafters! Trying a slightly new format for this week's email. After you've had a wee scan, please hit reply and let me know what you think! If you can spare a moment to tell us what you like about Podcraft Pointers, as well as what could be improved, we'll send you our Take-Five Content Validation Framework as a nicely designed booklet 😊 To support this newsletter, please check out Alitu.com — the quickest tool on the planet to make your podcast with. 📊 Inside the Minds of 558 Indie...
Hello, Podcrafters! I never thought I'd see the day when I was unironically writing a "this one simple trick" style headline, but here we are. It's honestly a good one! Mic Drop Fact: The world’s quietest outdoor place. Scientists found a “silent zone” in the volcanic craters of Haleakalā, Hawaii, where wind and animal sounds are nearly absent. Some describe it as “visibly quiet.” But I bet if I tried to record there, someone would still fire up a lawnmower nearby. This week's Pointers is...
Hey all! Technically, you could run a podcast month-to-month without spending any money producing it. But the big question is: can you produce a successful show? I was surprised to see as much as 17% of the creators who took our Independent Podcaster Survey this year say they produce their show on no budget whatsoever. I dipped into the data to see if these podcasters are still managing to reach their goals, get the downloads in and sustain a regular show while keeping costs non-existent. Can...