by alitu.com Hey Podcrafters! You might notice something ☝️ looks a wee bit different around here. Podcraft Pointers now lives under the Alitu banner, along with The Podcast Host blog from later this week. Honestly, it's been this way behind the scenes for a while. We're just finally tidying up the branding to match reality 😅 If you're thinking "hang on, what's an Alitu?" then fair question. We've mentioned it in our emails, but never properly introduced ourselves. Let's fix that. First...

Hello, Podcrafters! I like to think of Pointers as a glossy magazine arriving on your doorstep once a week. Something inviting, a bit thoughtful, and full of ideas you actually want to spend time with. Each edition is a small collection of guidance, surprises, and the feeling that someone has put real care into it. To support this newsletter, please check out Alitu.com — the quickest tool on the planet to make your podcast with. But if we were keeping the analogy truly authentic, there would...

OK, so of course video and audio podcasts are different. But I’m seeing signs that the gap goes way beyond “one you watch, one you listen to.” When we split the 500+ responses to this year's Independent Podcaster Survey out into two camps – those podcasters who make video and those who don't – there were some real notable differences in workflows, outputs and approach too. If our data is reflecting a bigger industry trend, it's that video is pushing creators to make content differently, not...