YouTube can get you discovered. But can it deliver? (Podcraft Pointers)


Hello, Podcrafters!

When Apple Podcasts announced vastly improved video capabilities back in February, I'll admit that my first thought was, "Will anyone care?"

To support this newsletter, please check out Alitu.com - the best, quickest, and easiest podcast editing software on the planet.

To my mind, if someone already watches video podcasts on YouTube, what incentive would there be to change platforms?

But, I missed one crucial aspect. Delivery.

On YouTube, you can hit subscribe and smash as many bells as you like; there's still no guarantee the platform will show you the new episodes of your favourite podcasts.

This is the crucial difference with video on Apple Podcasts, where you can follow a show and get all new episodes sent to you as soon as they're published.

For podcasters creating video, this provides a real incentive to let your YouTube viewers know there's a better place for them to keep up with you.

The Big Y might be helping you get in front of potential new fans, but can you trust it to serve up your new content to them week after week?

Even if the answer is "yes", it's brilliant to have other options available. And on this week's episode of Podcraft, I thoroughly enjoyed picking the brains of Buzzsprout's Alban Brooke, who really has his finger on the pulse with all of this.

πŸ‘‰ Listen to the latest episode of Podcraft​

Mic Drop Fact: Some insects hear with their legs.
Insects like crickets have hearing organs called tympanal organs on their front legs. These act like tiny eardrums, detecting airborne sound waves and allowing the insect to sense and locate sounds.

πŸ˜‹ Sound Bites

A tasting platter of tools, tips, and treats for your podcast. Short links, big value!

πŸ§™β€β™‚οΈ The Podcasting Sage Says:

β€œThe second question is usually the real one.”

Follow curiosity where it leads.

β›” Tech Getting in Your Way? 😣

Most podcasters don't start because they want to become audio engineers or spend hours editing.

We built Alitu so you could focus on your voice, your message, and your audience. Try it free for seven days, and see for yourself how quick and easy it makes everything.

Some notable features include text-based editing, automatic filler-word removal, and you'll be amazed at how it cleans up your audio and fixes the volume levels.

You can also record and publish your podcast in the Alitu interface, meaning you don't need multiple subscriptions to other platforms.

It's the ultimate all-in-one podcast platform, built for podcasters, by podcasters. And you can earn $25 for each new customer you refer to Alitu, too!

Cheers!
Matthew & Jacob

The Podcast Host, Stephen’s Street, Inverness, Scottish Highlands IV2 3JP
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