I know... never used that term before, but I quite like it. 😂 What do you think?
Anyway, big thanks to Colin for steering the ship while I had a wee family holiday. Tagging back in for him now as he does the same.
I read in last week's email that he's thinking of starting a golf podcast. Strap in, I have dad jokes. 🙈
Anyway, enough puttering around. There’s a hole lot of podcasting goodness this week. Let’s tee off 🏌️♂️
Mic Drop Fact: Sound can travel around corners
Low-frequency sounds have long wavelengths that allow them to diffract, or bend, around obstacles. This is why you can hear the bass from a party through walls but not the vocals.
🎯 Your Podcast Pointers
💡 Research as a creative partner, with Tom Webster of Sounds Profitable (Podcraft)
Conducting and sharing original research might just be the key to AI-proofing your content, building authority, and driving meaningful engagement over time. And who better to learn from than Tom Webster himself? This chat will have you simmering with survey ideas.
📊 Is there a gender gap in podcasting burnout? (Podcraft Perspectives)
Katie presents some patterns that emerged from our 2025 independent podcaster survey. "When we analysed the survey results, we weren't looking for gender differences. But a pattern revealed itself that we couldn’t ignore. The results showed that podcast burnout is disproportionately impacting female respondents compared to males."
📝 How to turn your podcast listeners into leads with quizzes (Blog)
Podcasting lets you share your expertise with people around the world, but without a way for listeners to respond, it stays one-way. With a ScoreApp quiz or scorecard, you can turn that listening experience into a conversation that encourages engagement, insight sharing, and real connection. Your quiz can even help turn listeners into leads for your business.
📺 How to record a podcast by yourself, fast! (YouTube)
Here's a super-quick run-through on how to record a solo segment for your podcast, all on your own. This is demonstrated in the Alitu app, but the principle applies no matter what recording tool you're using.
🙋 Have you already launched your podcast? (Question)
We love helping new podcasters get started, but thriving comes from building momentum and creating great content. If you’re already past launch, click the link so we can share resources that help you stay consistent, grow, and monetise.
📺 Fancy a top-tier keyboard? Meet the Royal Kludge N80 (YouTube)
Colin recently switched keyboards and is now using the RK Royal Kludge N80. It’s a mechanical model with low-profile keys, so it’s comfortable to type on while staying tactile and responsive. It also has some great features, including a touch wheel for adjusting volume and settings.
🎤 All-in-one podcast editing software and tips for beginners to pros (Podcast)
Colin was also recently interviewed - not about buying a keyboard, but on his tips for starting and growing, and monetising podcasts. A great listen, no matter where you are in your journey!
📝 How to get booked as a guest on another podcast (Blog)
Appearing as a guest on other podcasts is one of the best ways to grow your audience and promote your work. But simply emailing dozens of hosts with a generic “interview me” pitch won’t get you far.
🧠 Turn listeners into buyers through quizzes (Paid Content)
You’ve got listeners, but how do you turn them into customers? ScoreApp helps you build interactive, personalised quizzes that hook your audience and capture emails.
Think about the questions your audience has. For us, it might be “What audience growth tactics suit your podcast?” or “Is your podcast ready to scale?” Then the quiz gives advice, based on their answers.
Your listeners get instant value, while you get insights and qualified leads. It’s smarter (and a whole lot more fun) than static lead magnets like PDFs or checklists.
👉 Build your first listener quiz today
🧙♂️ The Podcasting Sage Says:
“Engagement isn’t a metric. It’s a relationship.”
Focus on connecting, not just counting.
Two Other Things to Help Your Show 🚀
Here are two ways to accelerate your podcast journey: includes 1. the support to create something great and 2. the tools to make it work.
1️⃣ The Easiest Way to Make Your Podcast?
Use Alitu to record, edit, clean up, add music, transcribe, and publish. All in one tool, built by podcasters. No tech headaches or app juggling.
Try the Alitu Podcast Creator app to turbocharge your workflow
.. and ...
2️⃣ Personal Coaching & Education Help You Succeed?
Join the Podcraft Academy to get expert coaching, step-by-step courses and plug-and-play resources to help you launch, grow and monetise your show with confidence.
Join the Podcraft Academy to get confidence in growing your show
Cheers!
Matthew & Colin
PS - ❓Got a podcasting question you’d love answered in next week’s email? Hit reply and ask away. We’ll pick one to feature!