✂️ CREATOR CUTS💡

🎧 Are we overcomplicating podcasting? (Podcraft)

Podcasting takes effort, but it doesn’t need to be overwhelming. The most meaningful work is identifying your audience and how you can help them. It’s tempting to follow trends or chase what others are doing, but that can pull you away from your real goal. The best podcasts still succeed by staying grounded in service, not strategy.

📝 How to make a topic uniquely yours in 5 steps (Blog)

Still saying you run "a health podcast?" or "a business show?". Genres and categories are an essential base layer, but who is your podcast actually for!?

📺 How to publish on Apple Podcasts from Spotify or any other host (YouTube)

Apple Podcasts (formerly iTunes) makes up over 35% of podcast consumption, and being listed there makes your show available in dozens of other apps, directories, and platforms by default. Here, I'll walk you through the process step-by-step.

📝 What's the best computer or PC for podcasting? (Blog)

If you're in the market for what IT techs refer to as "a machine", where do you even start? Right here seems as good a place as any as we update our specs and recs for 2025. See also 'What's the best laptop for podcasting?' - those are "machines" too, you know.

📝 Is your podcast name working for or against you? (Blog)

"Take it from the woman who produced a podcast based on Norse mythology and called it Jarnsaxa Rising. Potential audience members used voice search and ended up in a section of their podcast directory that’s all about knitting socks. I love knitting socks, but the podcast had nothing to do with it." Nice anecdote, Lindsay, but you missed out on a hell of a sponsorship opportunity 🧦

👥 "Our first 50 download day came out of nowhere" (Community)

That glorious moment when you've been working hard, showing up consistently, and you suddenly notice that people actually care.

Join our Live Launch Accelerator

Are you still working to launch your podcast?

Then join our 4-week live cohort course where I (Colin) personally walk you through launching your podcast—from "I have an idea" to "my show is live on Apple Podcasts".

Here's what we're doing:

• 4 weekly live sessions where we tackle everything together
• We'll go from nailing your podcast plan in week 1, to launching live in week 4, with a growth plan behind you.
• You'll get FULL access to our Podcraft Academy for the 4 weeks, including courses, templates, feedback tools, accountability and community.
• You'll get 3 months access to Alitu, to record, edit & publish
• You'll get personal, live coaching from us throughout, and motivation & support from your community of co-learners.

This isn't another DIY course where you sign up, but nothing really happens. It's all about enabling you, about taking action, and getting your show out into the world.

Interested? 👉 Sign up for the Live Podcast Accelerator here​

Or, got questions? Email us here - happy to help!

🤔 YOUR CUE

You can break podcast names down into three categories, each with its own unique benefits and challenges.

🛠️ ALITU TOOLBOX

Edit your audio like a text document

Our Podcast-Maker software, Alitu, is packed full of time-saving and sound-optimising features. Even if you've never edited audio before in your life, you can chop stuff out simply by deleting text in the automatically generated episode transcripts!

💰 Special Offer for Podcraft Pointers Readers:​
Start with a 7-day free trial, then get your first month for just $19 (50% off!). Over 2,700 creators already trust Alitu to streamline their workflow.

​CLAIM YOUR 50% DISCOUNT & PUBLISH TODAY​

👋 LET US HELP YOU

Whatever you need, whatever your budget, we’ve got you covered

From launch coaching and growth mentorship to editing and production, courses, and podcast feedback, we can tailor a solution precisely to your needs. We're waiting to hear from you, so give us a shout!

Cheers!
Matthew & Colin